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Cookie Policy

Last Updated: April 26, 2024

1. Introduction

This Cookie Policy explains how Plus Updates (“We,” “Us,” “Our”) uses cookies and similar tracking technologies on our website https://plusupdates.in (the “Service”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

By using the Service and consenting via our cookie banner (where applicable), you agree to the use of cookies as described in this policy. Please also read our Privacy Policy: [Link to Your Privacy Policy] for more information on how we handle personal data.

2. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Plus Updates) are called “first-party cookies”. Cookies set by parties other than the website owner are called “third-party cookies”. Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

3. Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons:

  • Essential Website Operation: Some cookies are required for technical reasons for our Website to operate. These are referred to as “essential” or “strictly necessary” cookies and do not require your consent.
  • Performance and Analytics: These cookies help us understand how our Website is being used, how effective our content is, and how we can improve the Service. We primarily use Google Analytics for this purpose.
  • Functionality: These cookies may be used to remember choices you make (like your cookie consent preferences) to provide a more personalized experience.
  • Advertising: We use third-party advertising cookies to display advertisements on our Website, which helps support the site. These cookies collect information about your browsing habits across websites to show you ads that are more relevant to your interests.

4. Types of Cookies We Use

Below is a more specific list of the types of cookies we may use on the Service:

  • Strictly Necessary Cookies:
    • Purpose: Essential for navigating the site and using its core features (e.g., security).
    • Consent: Not required.
    • Example: Cookies managing security sessions, potentially cookie consent status storage (though often classed as Functionality).
  • Performance / Analytics Cookies:
    • Purpose: Collect information about how you use our Website, like which pages you visited and which links you clicked on. This information is aggregated and anonymized (where possible) and used solely to improve how our Website works.
    • Consent: Required (usually obtained via cookie banner).
    • Example: Google Analytics cookies (_ga, _gid, etc.).
  • Functionality Cookies:
    • Purpose: Allow our Website to remember choices you have made in the past, like language preference or potentially remembering if you’ve dismissed certain notices.
    • Consent: Often required, depending on the specific function.
    • Example: Cookie storing your consent choices (cookie_consent_status).
  • Advertising / Targeting Cookies:
    • Purpose: Track your online activity across websites to help advertisers deliver more relevant advertising or to limit how many times you see an ad. These cookies can share that information with other organizations or advertisers. These are persistent cookies and almost always of third-party provenance.
    • Consent: Required (obtained via cookie banner).
    • Example: Google AdSense cookies (e.g., DoubleClick IDE cookie), cookies from other ad networks we partner with.

5. Your Control Over Cookies

You have the right to decide whether to accept or reject cookies (except for strictly necessary ones).

  • Cookie Consent Banner: When you first visit our site, you should be presented with a cookie consent banner that allows you to accept or reject different categories of non-essential cookies. Your preferences are typically stored in a cookie.
  • Browser Controls: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas may be restricted. As the means by which you can refuse cookies through your browser controls vary from browser to browser, you should visit your browser’s help menu for more information.
  • Disabling Interest-Based Advertising: As mentioned in our Privacy Policy, you can opt out of interest-based advertising from many ad networks via the NAI (http://optout.networkadvertising.org/) or DAA (http://optout.aboutads.info/) opt-out pages. You can opt out of Google’s personalized ads specifically via Google Ads Settings (https://www.google.com/settings/ads).
  • Disabling Analytics: To opt-out of Google Analytics tracking, install the Google Analytics Opt-out Browser Add-on (https://tools.google.com/dlpage/gaoptout).

6. Web Beacons

In addition to cookies, we may use other similar technologies like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an email containing them. This allows us, for example, to monitor the traffic patterns of users, deliver or communicate with cookies, understand traffic sources, and measure site performance.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top indicates when it was last updated.

8. Contact Us

If you have any questions about our use of cookies or other technologies, please email us at: contact@plusupdates.in